Its all about
Benefits
Hotels and resorts that prioritise energy efficiency are increasingly favoured by environmentally conscious guest and save considerable money.
Save Money
Hotels can easily cut their energy consumption by 20 – 35% without changing a guests’ experience or comfort. By reducing how much energy your hotel uses, you can lower your energy bills, lower your operating costs, and lower your carbon footprint.
There’s no reason to worry about up-front costs. Energy efficiency upgrades are very much cost-effective and offer consumers a high return on investment (ROI). According to a report by the Southeast Energy Efficiency Alliance (SEEA), recent energy efficiency solutions in the United States have resulted in a 387% return on investment.
Appealing to Eco-Conscious Guests
Booking.com found that the number of travellers seeking out eco-friendly accommodation rose to 68% in 2018. While 67% are willing to pay up to 5% more for services if it has a positive environmental impact.
Resorts can use this to their advantage by positioning themselves as an eco-alternative. Showing that you’re actively reducing the hotel’s energy use can meet the demand for eco-conscious travellers. Meaning your hotel attracts a new clientele while staying a step ahead of the emerging sustainable trend.
But hospitality owners must act quickly: soon green initiatives will become a necessity for all hotels.
